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The User Is Always Right: A Practical Guide to Creating and Using Personas for the Web by Steve Mulder, Ziv Yaar

The User Is Always Right: A Practical Guide to Creating and Using Personas for the Web Steve Mulder, Ziv Yaar ebook
Page: 312
Publisher:
Format: pdf
ISBN: 0321434536, 9780321434531

The intent of this book is to give practical advice and direction on creating and using personas, and also to challenge all of us to bring personas to the next level. Creating UX Personas using research-based insights For an existing product, this might involve observing or talking with current users about both their problems and positive experiences using your product. The User Is Always Right: A Practical Guide to Creating and Using Personas for the Web. The user is always right: A practical guide to creating and using personas for the web. Possibly you did not consider your personas. I'm currently enjoying this book: Mulder, S., & Yaar, Z. Did you use personas to create and guide the content for your book? The inmates are running the asylum. Successful companies recognize that You point out, “Increasingly, companies are realizing that their Web sites need to be a cornerstone of their marketing, sales, and servicing efforts. The User is Always Right: A Practical Guide to Creating and Using Personas for the. Design Management: using design to build brand value and corporate innovation. The User is Always Right: A Practical Guide to Creating and Using Personas for the Web by Steve Mulder, Ziv Yaar. About Face: The essentials of user interface design. The user is always right: a practical guide to creating and using personas for the Web. You can always right click and choose the "save image as" option to. The User is Always Right Have you ever created a product, designed a physical or web space or even implemented a new service only to have it fall flat for lack of use? How do we ensure that our Web sites actually give users what they need? The Landscape of User Research.